Global Traffic Manager (F/H)
At Younited, we believe credit and banking should feel as simple, fast and transparent as everything else in your digital life.
So we build financial services that way. We combine technology, data and automation to rethink the way people borrow, pay, save and manage their money.
Today, more than 1.5 million customers trust us, and nearly 500 employees contribute to our growth across 4 European countries .
What we build
Younited Credit – instant consumer credit, directly accessible to customers.
Younited Pay – instalment payment and financing solutions embedded into our partners' customer journeys.
Younited Cashback – cashback and personalised offers, enhanced by open banking data.
Younited Bank – our everyday banking offering, currently available through helios by Younited and being expanded.
Our ambition is to build a financial partner people genuinely trust, combining simplicity, transparency and responsible finance. As a certified B Corp, we integrate social and environmental considerations into the way we build our business.
The 5 values we work by
Make it simple - in the product, in the customer experience and in how we organise. Be transparent.
Act as an entrepreneur - take ownership, play as a team, dare to try and accept failure.
Innovate or die - challenge the status quo, however impossible it may seem.
Faster is better - speed over perfection, alignment over debate.
No limit - shoot for the moon, stay humble.
We give passionate problem-solvers the space to do their best work in diverse and inclusive teams across Europe, because that is how we build better financial products for our customers and partners.
Context
Within our international marketing team, we are looking for a Global Traffic Manager to oversee our two business lines, Direct (B2C) and Partnerships (B2B), as well as our Paid Media investments across four European countries: France, Italy, Spain, and Portugal.
You will be responsible for executing the digital acquisition strategy, working closely with the local marketing teams.
Key Responsibilities
1) Managing multi-country Paid Media campaigns
- Execute bidding strategies across media platforms, including Google Ads, Display, Meta, Bing, LinkedIn, TikTok, and others, in collaboration with the Business Units, meaning the different countries, and the Business Lines, Direct and Partnerships
- Ensure that the monthly spending and performance targets agreed upon with the local teams are met
- Lead any action plans required to achieve these targets
2) Performance reporting and management
- Produce and lead weekly reports and performance reviews to analyze trends and share progress on Paid Media projects with the marketing teams across all countries
- Lead monthly business reviews and steering committees with Management
3) Monitoring, innovation and cross-functional projects
- Monitor market best practices and new developments related to changes in consumer purchasing behavior driven by AI, and define priority actions to adapt Younited’s strategy
- Oversee cross-functional projects affecting Paid Media objectives, in collaboration with Younited’s central teams, including Analytics, Risk, Product, and Pricing
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