VP Growth & Revenue
About the Company
Colonies is rethinking urban living in Europe. We design, operate and scale next-generation residential experiences at the crossroads of real estate, hospitality and technology. Coliving, managed residences, hybrid living formats. A massive market that remains largely fragmented and understructured. With operations across multiple European countries, thousands of residents, and strong growth momentum, Colonies is building a category-defining platform for modern living.
About the Role
We are now looking for a VP of Growth & Revenue to own, structure, and scale our growth engine. This is not a marketing role. This is a senior business leadership position. You will own the full acquisition-to-revenue perimeter and play a central role in shaping Colonies’ growth strategy. You will sit on the Executive Committee and work directly with the founders, Product, Tech, Sales, Finance, and Operations.
Responsibilities
Growth, acquisition, and revenue ownership
Define and lead the Colonies’ global acquisition strategy across all channels SEA, paid social, SEO, partnerships, platforms, referral and selective offline
Own revenue performance end-to-end demand generation, conversion, pricing, yield, channel mix, ROI
Implement advanced revenue management and allocation logics segmentation, yield optimisation, budget arbitration, and marginal ROI
Operate at a very granular data level, dashboards, cohort analysis, experiments, and continuous optimisation
Segmentation, positioning and value proposition
Structure and refine client segmentation across geographies and products
Clarify and evolve the value proposition by segment, city, and residence type
Work closely with Product and Brand to align promise, UX, messaging and funnel
Contribute directly to go to market and product marketing strategy
Brand, product marketing, and website
Lead and manage the teams responsible for brand, communication, and product marketing
Ensure consistency between performance marketing and brand positioning
Own Colonies’ website strategy acquisition, conversion, SEO, content, and UX evolution
Bring a strong analytical lens to creative and positioning decisions
Leadership and organisation
Build, lead and scale a high level growth and marketing team
Set a demanding, data driven and execution oriented culture
Bring clarity, structure and solutions in complex and high pressure environments
Act as a strategic sparring partner to the founders
Qualifications
8 plus years of experience in growth, acquisition and revenue roles
Strong background in performance marketing and revenue management
Excellent mastery of digital acquisition channels
Very strong analytical and quantitative mindset
Experience in tech, scale-up or product-driven environments
Comfortable operating at both strategic and operational levels
Proven ability to navigate complexity and sustained pressure
Creative, solution-oriented and highly driven
Strong leadership and communication skills
Would rather manage small but mighty teams than overstaff them to compensate
Why join Colonies
A massive and still largely untapped market
A unique opportunity to help redefine how people live in cities
A true executive role with direct impact on company performance
A multi-country, multi-product growth playground
An ambitious, fast-growing company with a strong product and data culture
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