Trade Marketing Manager, France-Iberia

Job Description

We are looking for a hardworking omnichannel retailer focused Trade Marketeer covering the France-Iberia (FRIB) region based in our Paris office to join on a fixed-term contract basis up until the end of 2026. This will be to lead and support the delivery of retail marketing strategies and campaigns, in a robust and commercially successful Business Unit within a wonderful brand. Bring your energy, ability to learn and proactive mind-set where you leave no stone un-turned to anticipate change in a fast-paced commercial environment.

In return, we will encourage personal development in a function committed to supporting business growth and to put outstanding toys into the hands of happy children.

****Please apply with an English CV****

****No relocation assistance is offered for this position****

Core Responsibilities

• Proactively lead the strategic plans and initiatives within FRIB Trade Marketing for owned drive period campaign to achieve maximum brand and commercial impact
• Own and lead the pre-packed display strategy at France-Iberia level to ensure good execution plan, collaboration with Sales department, future roadmap aligned to regional marketing guidelines.
• Leverage retailer, shopper and consumer insights and translate findings into action. Track and evaluate results and adapt processes and materials accordingly.
• Contribute to the Business Unit Integrated Commercial Plan representing the Trade Marketing team.
• Budget ownership coupled with strategic prioritization in line with business priorities as well as Sales and Marketing needs and opportunities.
• Lead and drive non standardized materials for displays, promo areas, and endcaps if needed.
• A curious individual who is proactive in bringing external developments in and generates ideas to ensure Trade Marketing innovations in omni-channel spaces.
• Driving test & learn activities in channels, track and assess results to scale effective solutions.

Play your part in our team succeeding!

The LEGO Marketing Team brings one of the world’s most iconic brands and its products for consumers and shoppers to life. Our Marketing The team distill audience insights, take decisions rooted in data and develop and implement effective marketing plans, with 360 campaigns including traditional and digital media, events, and instore execution, ensuring strong media presence. Trade Marketing has the responsibility to improve the shopper experience with the LEGO brand being at our core for Online, LEGO Certified Stores, Toy Specialists, Grocery, and Department Stores which defines, develops, and delivers the strategy of activation of our whole franchise’s portfolio into the distribution channels engagement.

Do you have what it takes?

• Direct and proven commercial experience within a results driven trade marketing role working for an international consumer goods company delivering into retail.
• An in-depth understanding of the omnichannel retail landscape in France-Iberia and the strategic impact of all trade marketing activities and an ability to lead multiple campaigns.
• Experience in planning and implementing trade marketing campaigns (both offline and online) for third party retailers based on detailed analytical and budget focused metrics experience is essential in this role.
• A collaborative approach to working with a wide range of partners and agencies, a team focused individual.
• Proficiency in English both written and spoken
• Our hybrid working model is 3 days in the office per week, 2 days from home

Join the global LEGO ® family!

What’s in it for you? Here are some of what to expect:

• Family Care Leave – We offer enhanced paid leave options for those important times.
• Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.
• Wellness – We want you to be your best self, so you’ll have access to the Headspace App and lots of wellbeing initiatives and programmes run by local teams where you are based
• Colleague Discount – We know you'll love to build so from day 1 you will qualify for our generous colleague discount.
• Bonus – We do our best work to succeed together. When goals are reached, you’ll be rewarded through our global bonus scheme.
• Your workplace – Our offices will be your primary workplace with flexibility to work from home during your working week. Your People Leader will discuss the principles of our hybrid work model, role eligibility, and frequency with you.

Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic, and inclusive culture of play at the LEGO Group, where everyone feels safe, valued, and they belong.

The LEGO Group is proud to be an equal opportunity employer. We are committed to equal employment opportunity and equal pay regardless of e.g., race, colour, religion, sex, national origin, sexual orientation, disability, or gender identity.

The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.

Thank you for sharing our global commitment to Children’s Rights.

Build your career brick by brick at the LEGO Group.

Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you're interested in this role we encourage you to apply as soon as possible.

What’s in it for you?

Here is what you can expect:

Family Care Leave - We offer enhanced paid leave options for those important times.

Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.

Wellbeing - We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.

Colleague Discount – We know you'll love to build, so from day 1 you will qualify for our generous colleague discount.

Bonus - We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.

Workplace - When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.

Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.

The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age and religion) to apply for roles in our team.

The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.

Thank you for sharing our global commitment to Children’s Rights.

Just imagine building your dream career.

Then make it real.

Join the LEGO® team today.