Digital Senior Manager

GLOBAL DIGITAL SENIOR MANAGER – CHLOÉ & MARNI PERFUMES

Join Coty, one of the world’s largest beauty companies with an iconic portfolio of brands across fragrances and color cosmetics.

As a key member of the CHLOÉ & MARNI Perfumes Global Digital team, you will drive brand growth through trend-driven digital activations and culturally connected storytelling that resonates with new generations of consumers.

RESPONSIBILITIES

The Senior Digital Manager is a key strategic leader within the Global Digital team, responsible for elevating the brands’ digital presence and performance globally. You will manage and develop a junior team member and an intern, while working closely with Marketing, Advocacy, E-commerce, and CRM teams to deliver integrated digital strategies and impactful activations.

This role ensures all digital initiatives are aligned with brand vision, seamlessly connected to the broader 360° marketing ecosystem, commercially ready, and adapted to each digital touchpoint.

You will be accountable for delivering high-impact, high-performing digital experiences across platforms, driving engagement and maximizing the effectiveness of digital activations.

GLOBAL DIGITAL LEADERSHIP & PROJECT MANAGEMENT

• Partner with the Digital & Influencer Director to lead and support the team in daily operations, project delivery, and strategic decision-making, ensuring momentum and clarity across all workstreams.
• Lead the end-to-end development and execution of global digital initiatives ensuring alignment with Chloé and Marni brand positioning and business models (Chloé Signature family with advocacy-driven model, Chloé Atelier des Fleurs with niche/collection model and Marni Perfumes new launch).
• Orchestrate integrated digital timelines across Fashion Houses, Content, E-commerce, and Media teams, ensuring smooth collaboration and flawless execution.
• Lead agency partnerships across creative, production, and media, driving premium output, innovation, and on-time delivery.
• Act as a key daily partner to Fashion Houses, building strong relationships, trust, and seamless collaboration.
• Oversee and optimize the global digital budget, ensuring strategic allocation and impact-driven investment.

GLOBAL CAMPAIGNS & DIGITAL CONTENT

• Drive the development of scroll-stopping digital content across global campaigns and key business moments.
• Ensure every asset is platform-ready and optimized for performance while elevating premium visual storytelling and brand desirability across markets.
• Bring a digital-first mindset to every campaign, creating connected social, paid, and organic experiences that spark engagement and amplify brand impact.

E-COMMERCE EXCLUSIVE PACKAGES

• Ensure e-retailers have all mandatory assets and create compelling, retailer-specific toolkits that bring our brands to life across every touchpoint.
• Partner closely with E-commerce & CRM colleagues and local E-commerce teams to drive asset performance and deliver flawless execution across key launches and campaigns.
• Collaborate with the Advocacy team to develop impactful e-retailer activations and visibility-driving initiatives that maximize engagement and elevate the consumer experience.

WHAT IT MEANS TO WORK AT COTY

Working for Coty means being a proactive leader of your mission, driven by a passion for the industry. Fearless, forward, you. With no fear of contributing your ideas and creativity, within an inclusive community where you are respected.

The team is comprised of Digital, PR/IM, and CRM and is part of the global 360 structure. You will work closely with several departments such as Marketing, Media, and E-commerce. All your colleagues are passionate, dynamic, and experts in their fields who foster a community of learning. Working in the team, you will feel inspired.

This is a unique role with a genuine opportunity to make an impact. You'll get to work in a diverse and international environment with a team passionate about the work they do and know how to have some fun along the way.

YOU ARE A COTY FIT

Our ideal candidate is a true team player: curious, passionate about fragrances and fashion, aware of the latest digital trends, and energized by working in a fast-paced, diverse, and international environment.

Other than that, you:

• Have 7–9 years of experience in digital marketing or digital project management within luxury, fashion, or “hot” consumer brands.
• Have a strong understanding of luxury brand positioning, visual storytelling, and global image control.
• Have proven experience managing 360 activations and buzz-worthy global launches.
• Have experience working with creative and production agencies with premium standards.
• Possess strong stakeholder management skills across global and local teams.
• Are highly organized, detail-oriented, and capable of managing complexity in a fast-paced environment.
• Have a strong aesthetic sensibility and understanding of digital platform nuances.

BENEFITS

A salary that matches your knowledge and experience
Omni-Working: Hybrid flexible working model enabling employees to balance remote and office-based work and promote work / life balance
Meal vouchers
Public transportation refunds up to 50%